Divestment of FootFall

21 July 2015 - Experian, the global information services company, announces that it has divested its retail intelligence business, FootFall, for a cash consideration of £38.5m (US$60m) to Tyco, a leading provider of integrated retail performance and security solutions.

FootFall, part of Experian’s Marketing Services business line, monitors and analyses in-store customer behaviours to help retailers and shopping centres to understand their customers better. It operates across Europe, Asia and the US. Over the past ten years under Experian’s ownership it has established an internationally recognised brand and key client relationships across the retail and retail property ownership industries.

Brian Cassin, Chief Executive said: “Earlier this year we set out our Group strategy aimed at delivering attractive rates of earnings growth and superior returns. One of our key strategic priorities is to focus on our larger businesses and geographies, where we can most successfully combine our core strengths in data, analytics, software and expertise. Executing on this strategy, we concluded that FootFall lies outside our core strategy and we are pleased to have agreed the sale of FootFall to Tyco, who are well placed to drive FootFall’s future growth.

We wish the FootFall management team and employees every success under Tyco’s ownership and would like to thank them for their support over the years.”

FootFall’s revenue for the year ended 31 March 2015 was US$39m, which was included within Marketing Services.


Nadia Ridout-Jamieson   Director of Investor Relations        +44 (0)20 3042 4215
James Russell                 Director of Corporate Communications

Rollo Head                                                                              +44 (0)20 7251 3801
Jenny Davey

About Experian

We are the leading global information services company, providing data and analytical tools to our clients around the world. We help businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. We also help people to check their credit report and credit score, and protect against identity theft.  In 2014, we were named by Forbes magazine as one of the ‘World’s Most Innovative Companies’. 

We employ approximately 17,000 people in 39 countries and our corporate headquarters are in Dublin, Ireland, with operational headquarters in Nottingham, UK; California, US; and São Paulo, Brazil.

Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended March 31, 2015, was US$4.8 billion. 

To find out more about our company, please visit http://www.experianplc.com or watch our documentary, ‘Inside Experian’.