Over time, deeper workflow integration across our ecosystems – combined with ongoing data enrichment and AI-driven applications – creates a self-reinforcing flywheel that expands use cases, deepens customer relationships and strengthens Experian’s competitive position.

Brian Cassin
CEO of Experian
The Experian platform: data, analytics, software, insights and actions - feed into business-to-business and consumer services.

The value we create continues to grow as we recognise the vast potential of data

As technology evolves, we have pursued a strategy to integrate data, and advanced analytical capabilities to help businesses and to become an indispensable financial partner for consumers. Today Experian is a technology-focused, global data analytics and platform company. The value we create for businesses and consumers continues to grow.

An infinity symbol, over which five boxes are overlaid - Financial Services, Automotive, Health, Marketing Services and Consumer Services

We turn data into insights to support critical decisions across customer workflows

We serve clients and consumers across a wider range of industries, organised around five core ecosystems – Financial Services, Automotive, Health, Marketing Services and Consumer Services. While customer workflows vary across ecosystems, our data-enabled insights consistently support the most critical decisions, where accuracy, speed and confidence matter most.

As customer needs evolve, we adapt and expand our capabilities to meet those changing needs. This has led to our solutions becoming increasingly embedded within customer workflows, driving greater data consumption as part of everyday decision-making. 

We see enhanced breadth, depth, and quality in our data, thanks to the synergy between B2B and Consumer Service segments.

Data is the core of our business, and we continue to invest in our data

Experian is built on some of the broadest and most differentiated datasets in our markets. We continuously enhance the breadth, depth and quality of our data through organic contributions, partnerships, minority investments and targeted acquisitions. 

Alongside this, we have built one of the world's largest consumer membership platforms, with over 215 million free members. These trusted consumer relationships enable us to deliver more relevant services, while allowing individuals to contribute data in a highly permissioned manner.