Experian reveals best selling used cars of 2011

Ford Fiesta keeps its crown as UK’s favourite used car

Used car sales fall by 0.43 per cent in 2011

Nottingham, Wednesday 7th March 2012 — The Ford Fiesta has been the UK’s favourite used car for two consecutive years, according to new analysis from Experian®, the global information services company. 290,254 used Fiesta’s were sold in the UK last year which shows an increase of 1.5 per cent in the number of units sold compared to 2010.

Overall, 6,768,759 used cars were sold in 2011, 29,030 (0.43 per cent) fewer than in 2010. Despite this, only the Ford Mondeo and the Vauxhall Vectra sold fewer units year-on-year amongst the ten most popular models.

While the ten most commonly traded models were the same in 2011 as 2010, the Ford Focus (286,954) moved ahead of the Vauxhall Astra (273,253) to take third place and the Peugeot 206 (14,0621) overtook the Vauxhall Vectra (122,479) to take ninth position.

Regionally, Experian's analysis shows a clear North-South divide with those living in the North of England preferring Vauxhalls and the Corsa being the fastest moving model in the North, North West, Scotland, Yorkshire and Humber regions. By comparison Ford was the brand of choice in the South East and South West of the UK.  The highest number of used Ford Fiestas were sold in the South East, with over 20 per cent of national sales. The only exception to Ford and Vauxhall’s dominance of the used car market was in Greater London, where the BMW 3 Series was the most commonly traded used car.

Experian’s data also revealed that the Audi TT outsold the Mazda MX-5, taking back the position of the best selling used sports car it lost in 2010. The Smart Fortwo performed particularly well in the Mini category, becoming the bestselling car of that segment.

With 7,649 units sold, the Toyota Prius kept its position of best selling duel fuel model, whilst the Reva G-Wiz captured more than 47 per cent of electric sales.

Alistair Scullion, Managing Director of Experian Automotive in the UK and Ireland, commented: “Experian’s analysis not only shows that smaller, more fuel efficient cars continue to be the first choice used vehicle for British consumers, but it also highlights the resilience and the growth potential amongst certain segments of the used car market. Dealers that can optimise their mix of stock to local preferences are particularly well placed to capitalise on what is a growing market.”



2011 Position

Make Model

Units sold in 2011

2010 Position

Units sold in 2010

% change

1

FORD FIESTA

290,254

1

285,962

1.50

2

VAUXHALL CORSA

288,886

2

278,169

3.85

3

FORD FOCUS

286,954

4

259,355

10.64

4

VAUXHALL ASTRA

273,253

3

271,412

0.68

5

VOLKSWAGEN GOLF

205,995

5

199,919

3.04

6

BMW 3 SERIES

185,451

6

176,116

5.30

7

RENAULT CLIO

174,204

7

166,559

4.59

8

FORD MONDEO

155,662

8

164,904

-5.60

9

PEUGEOT 206

140,621

10

127,256

10.50

10

VAUXHALL VECTRA

122,479

9

133,511

-8.26

Source: Experian and the DVLA

Segment

Number One Model

Units sold in 2011

Units sold in 2010

% change

Dual Purpose

LAND ROVER FREELANDER

50,123

51,374

-2.44

Executive

MERCEDES C CLASS

71,332

61,533

15.92

Lower Medium

FORD FOCUS

286,954

259,355

10.64

Luxury

BMW 7 SERIES

6,381

6,839

-6.70

MPV

VAUXHALL ZAFIRA

89,668

77,910

15.09

Mini

SMART FORTWO

15,561

12,825

21.33

Specialist Sports

AUDI TT

22,677

19,481

16.41

Supermini

FORD FIESTA

290,254

285,962

1.50

Upper Medium

BMW 3 SERIES

185,451

176,116

5.30

Source: Experian and the DVLA

Region

Number One Model

Units sold in 2011

Units sold in 2010

% change

East Anglia

FORD FIESTA

14,159

13,790

2.68

North

VAUXHALL CORSA

17,090

16,833

1.53

Wales

FORD FIESTA

20,959

20,615

1.67

East Midlands

VAUXHALL CORSA

25,697

25,149

2.18

South West

FORD FOCUS

26,350

23,751

10.94

Greater London

BMW 3 SERIES

27,108

26,886

0.83

West Midlands

FORD FIESTA

28,786

28,755

0.11

Yorkshire And The Humber

VAUXHALL CORSA

29,562

29,644

-0.28

Scotland

VAUXHALL CORSA

30,981

28,051

10.45

North West

VAUXHALL CORSA

31,980

31,981

0.00

South East

FORD FIESTA

67,207

65,665

2.35

Source: Experian and the DVLA

Fuel type

Number One Model

Units sold in 2011

Units sold in 2010

% change

DIESEL

VOLKSWAGEN GOLF

84,505

78,158

8.12

ELECTRIC

REVA G-WIZ

115

102

12.75

PETROL

VAUXHALL CORSA

262,692

278,169

-5.56

PETROL/ELECTRIC

TOYOTA PRIUS

7,649

7,767

-1.52

Source: Experian and the DVLA

ENDS

Contact:

Natalie Hale

Experian Public Relations

0115 992 2645

07971 709274

natalie.hale@uk.experian.com

About Experian

Experian is the leading global information services company, providing data and analytical tools to clients in more than 80 countries. The company helps businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. Experian also helps individuals to check their credit report and credit score, and protect against identity theft.

Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended 31 March 2011 was US$4.2 billion. Experian employs approximately 15,000 people in 41 countries and has its corporate headquarters in Dublin, Ireland, with operational headquarters in Nottingham, UK; California, US; and São Paulo, Brazil.

For more information, visit http://www.experianplc.com.

 

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