Seven Seventeen Credit Union Purchases Address Verification Software From Experian QAS


Seven Seventeen Credit Union purchases address verification software from Experian QAS
 Credit union to roll out software enterprise-wide to reduce expenses and improve operational efficiency

Boston, Mass., Dec. 7, 2010 — Experian® QAS®, a leading provider of address verification software and services, today announced that Seven Seventeen Credit Union, the third largest credit union in Ohio and one of  the largest in the country, purchased Experian QAS data quality software to better manage member addresses. The credit union expects the software to reduce the amount of undeliverable mail by ensuring accuracy of member address information.

“There are two major components around postage that are important to us from a cost-savings perspective. First, we want to improve our address database, and second, we plan to take advantage of discounts offered by the USPS® for mail that is properly addressed, labeled and sorted. With the help of Experian QAS, we found that 4.3 percent of the addresses in our database were problematic, which reduced the probability of delivering mailings to those addresses,” said Cheryl D’Amore, senior vice president of Administrative Services, Seven Seventeen Credit Union. “With that rate of error, we were quickly able to justify the software investment based on postage cost and staff efficiency savings. We expect this tool to reduce our returned mail rate significantly.”

Seven Seventeen Credit Union will be using QAS Pro enterprise-wide at all points where an address can be changed or captured. About 120 employees will use the address verification software. This rollout is part of a returned-mail process change designed to streamline how returned mail is managed at the credit union.

“Credit unions need to stay competitive in today’s market. While a high level of member service typically sets these organizations apart, they also need to improve efficiencies and reduce bottom-line costs,” said Thomas Schutz, senior vice president, general manager of Experian QAS. “By reducing their returned-mail rate, Seven Seventeen Credit Union will be able to cut expenses and streamline operations.”

Erin Haselkorn
Experian QAS Public Relations
1 617 385 6700

About Experian QAS
Experian QAS is an address data quality software pioneer. The company’s products capture, validate, cleanse, standardize and enrich customer contact information. Established in 1990 with offices throughout the United States, Europe and Asia Pacific, Experian QAS provides data validation software and services to more than 10,000 customers worldwide in retail, education, health care, insurance, finance, government and other sectors. For more information, visit

About Experian Marketing Services
Experian Marketing Services delivers best-in-breed data, analytics and platforms into multiple regions around the globe. It is focused on helping marketers more effectively target and engage their best customers through email, digital advertising, customer data management, customer and competitive insight, data enrichment and list rental, modeling and analytics, and strategic consulting. Through these capabilities, Experian Marketing Services enables organizations to encourage brand advocacy, create measurable return on investment and significantly improve the lifetime value of their customers.

About Experian
Experian is the leading global information services company, providing data and analytical tools to clients in more than 90 countries. The company helps businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. Experian also helps individuals to check their credit report and credit score and protect against identity theft.

Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended March 31, 2010, was $3.9 billion. Experian employs approximately 15,000 people in 40 countries and has its corporate headquarters in Dublin, Ireland, with operational headquarters in Nottingham, UK; Costa Mesa, California; and São Paulo, Brazil.

For more information, visit

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Experian is a nonexclusive full-service provider licensee of the United States Postal Service®. The following trademarks are owned by the United States Postal Service®: USPS. The price for Experian’s services is not established, controlled or approved by the United States Postal Service.