Latest webinar presenting Experian’s ongoing industry analysis will give automotive decision makers insight into the impact Cash for Clunkers had on consumer loyalty

Experian Automotive to Provide New Analysis of Industry-Wide Automotive Trends

Latest webinar presenting Experian’s ongoing industry analysis will give automotive decision makers insight into the impact Cash for Clunkers had on consumer loyalty

Schaumburg, Ill., Jan. 12, 2010 — Shifting market share, government programs, orphaned brands and ongoing financial strain, among other factors, have contributed to continued, unprecedented changes in the automotive market. In its latest analysis of the industry, Experian Automotive provides an in-depth look at how such factors have affected the market, giving automotive decision makers critical information on the trends that most impact their businesses. 

Experian Automotive will host a webinar presenting this latest analysis of the automotive industry, looking specifically at the third quarter of 2009. The webinar will be held Wednesday, January 20, 2010, at 2:00 p.m. Eastern time. To register, visit Registration for the webinar is free.

Among the range of areas to be explored in the webinar, attendees will:

  • See how the past quarter’s performance affected registrations and vehicles in operation.
  • Understand where the shifts in manufacturer market share and consumer loyalty are taking place.
  • Gain a unique perspective on how the Cash for Clunkers program affected consumer loyalty and, specifically, which types of consumers were drawn to participate in the program.

About Experian Automotive
Experian Automotive, a part of Experian, delivers information services to manufacturers, dealers, finance and insurance companies, and consumers. Experian® helps automotive clients increase customer loyalty, target and win new business, and make better lending and vehicle purchase decisions. Its National Vehicle Database, housing more than 625 million vehicles, along with Experian’s credit, consumer and business information assets, meets the industry’s growing demand for an integrated information source. Experian’s advanced decision support services help clients turn this information into improved business results. Experian technology supports top automotive businesses, including eBay Motors,, CarMax and For more information on Experian Automotive and its suite of services, visit our Website at  

Mike DeVilling
DeVilling Group for Experian Automotive
1 248 875 4207 Telephone Email

About Experian
Experian is the leading global information services company, providing data and analytical tools to clients in more than 65 countries. The company helps businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. Experian also helps individuals to check their credit report and credit score and protect against identity theft.

Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended March 31, 2009, was $3.9 billion. Experian employs approximately 15,000 people in 40 countries and has its corporate headquarters in Dublin, Ireland, with operational headquarters in Nottingham, UK; Costa Mesa, California; and São Paulo, Brazil.

For more information, visit
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