Nico van der Westhuizen Appointed as Market Head in Nordic & Baltic Region for Experian’s Decision Analytics Division

Experian®, the global information services company, has appointed Nico van der Westhuizen as Market Head of Nordic and Baltic region for its Decision Analytics division. Nico will be responsible for the development and consolidation of the division in Denmark, Finland, Sweden, Norway, as well as Estonia, Latvia and Lithuania.

Nico’s previous experience spans a wide range of decision solutions for different industries in three continents. Between 1997 and 2004 Nico was part of the Experian’s Decision Analytics team in different positions and locations: in Canada as manager of a consultancy and analytics team, in The Netherlands as a business consultant and in South Africa as a business analyst and consultant. Prior to joining Experian, Nico had worked in a senior management role for a leading emerging Retail Bank, namely Standard Bank, where he was Head Enterprise Decision Management. Nico had responsibly for a team focussing on improving credit decisions across the bank’s retail portfolios.

Commenting on his new role, Nico van der Westhuizen said: “I am glad to come to the Nordic and Baltic region, this market offers a great potential of growth for Experian and my aim is to enhance our clients’ strengths in managing the whole customer life cycle. We wish to support their efforts to acquire and retain more customers and, even more importantly, we intend to help them ensure that they maximise their profitability.”