International Personal Finance selects Experian for customer management

News release

For further information on the press release please contact:

Beatriz Sanjuan, Media Relations Experian Decision Analytics EMEA

Tel: +34 617 390 451  Email:



International Personal Finance selects Experian for customer management


International Personal Finance (‘IPF’) has selected Experian®, the global information services company, to improve the financial performance of its customer relationships. Experian’s Probe SM and consultancy services will help IPF to enhance the company’s customer service and improve its overall profitability with the intention of increasing sales and reducing impairment charges.


The Probe SM system from Experian makes full use of customer data held by IPF in different account management systems to create an insight into each customer’s behaviours and motivations, and enable it to completely understand each and every individual’s needs. This thorough understanding of customers will be used to set consistent and relevant customer management strategies.


Probe SM will enable both central and regional IPF Credit Risk Management teams to have clear visibility of strategies, design & test new strategies and quickly deploy changes. This will ensure the close control of portfolios in Poland, Czech Republic, Slovakia, Hungary, Romania and Mexico, where IPF had over 1.94 million customers at the end of December 2007.


John Williams, Director of Credit at International Personal Finance, said: “Experian has shown to be a proven provider of data intelligence. Probe SM will help us to determine the right product, terms and other customer service opportunities that will satisfy our customers as well as our business objectives.”


Jon Hudson, Head of Financial Services Experian’s Decision Analytics division, commented: “We are proud of our long-term relationship with IPF. We started the collaboration over six years ago and with this agreement, we will provide IPF with our flexible software and extensive expertise to create a fully customised solution with a rapid and streamlined delivery.