News release

For further information on the press release please contact:

Beatriz Sanjuan, Media Relations Experian Decision Analytics EMEA

Tel: +34 617 390 451  Email:




Experian’s Strategy Management Business Rules Platform cited as a Strong Performer by Independent Research Firm



Experian®, the global information services company, has announced that it has been cited as a strong performer in the Specialized Business Rules Platforms category in the latest Forrester Wave report on Business Rules Platforms.


The Forrester Wave report used a comprehensive set of 175 criteria to evaluate platforms from 11 vendors. In this evaluation, Experian’s top scores were for scalability, business analyst rules authoring tools, business rules life-cycle management, and deployment.


Experian was recognised as providing a business rules platform that is "tailored for risk managers to provide financial risk management and credit decisioning applications" and "designed to allow professionals in risk management, collections, marketing and other specialities to create and manage their own applications".


The report concluded that "Experian's market presence, strategy and planned enhancements for predictive analytics will ensure that it is a strong choice in the business rules market for years to come".


Elio Vitucci, Managing Director, Experian's Decision Analytics division, commented, "We have worked closely with Forrester for many years as we respect their research methodology and results.  This report confirms what our clients already know: that our Strategy Management technology provides organisations with flexible, scalable decisioning across the customer life-cycle."