Experian acquires Catalist

Experian®, the global information solutions company, has acquired Catalist, a leading international provider of information on the retail petroleum and garage forecourt market.

Charles Burton, Managing Director of Experian’s Business Strategies division, which is an international provider of retail data, analysis and consultancy, commented:
“The acquisition of Catalist will enable Experian to expand its retail property offer into the new but important market place of fuel and convenience retailing. This complements our existing services and will enable us to provide retailers with a more complete view of their market opportunities, combining analytical expertise with operational management information.

“Catalist has a strong international presence and we aim to capitalise on our combined strengths throughout Europe and Asia Pacific with further expansion plans in North America. Our aim is to develop a worldwide retail and property offering which will further consolidate our market leadership.”

Description of Catalist

Catalist has established itself as the leading source of petrol forecourt information and is the only company in the world to maintain complete, consistent and current information on outlets in over 20 countries across four continents. Catalist maintains a team of some 200 surveyors and has collected information on over 130,000 retail sites with more than 100 key data items per site in every country surveyed. Data provided includes the daily fuel price, size of shop, range of facilities, size of forecourt, location attributes and number of pumps. The databases cover most of Western Europe, India, Japan and South East Asia.

Catalist provides a comprehensive range of information to the retail petrol market including:

  • daily fuel price data for competitive pricing
  • demographic profiles for catchment area analysis
  • site analysis and evaluation
  • branch network planning
  • sales volume forecasts
  • drive time information
  • sales territory planning

Rationale for acquisition

The acquisition further strengthens Experian’s aim to become a global retail and property intelligence group with a worldwide offering, enabling it to take its service into new markets. Catalist and Experian will build on each others’ strengths to offer worldwide retail property consultancy, customer data and analysis. Experian will use the Catalist data to develop new international solutions to provide clients in all markets and sectors with improved customer insight, market forecasting and operational intelligence in their retail business performance.

Catalist will become part of Experian’s Business Strategies division, which is already a leading provider of European retail property data, analysis and consultancy. Experian’s Business Strategies division currently provides strategic advice to many of Europe’s top retailers helping them to evaluate and plan their networks, forecast sales, optimise store space, manage their relationships with existing customers and target new ones. Its Goad retail supply database is the definitive source of retail property information in the UK and Ireland.

Nigel Lang, Founder and Managing Director of Catalist, added:
“The synergies between Catalist and Experian will allow us to offer our diverse client base new and better products and add new data sets to our existing services, thus allowing clients greater knowledge about who their customers are and how to make the most of potential markets. We are delighted to be part of Experian’s leading global offering.”

The acquisition of Catalist is consistent with Experian’s global strategy of acquiring complementary businesses that provide new products, new data or entry into new vertical or regional markets, while leveraging the core assets of Experian.


Bruno Rost Experian Press Office 0115 968 5009 07967 567012

This press release can be downloaded from http://press.experian.com.

About Catalist

Catalist provides a comprehensive range of information to the retail petrol market including daily fuel price information for competitive pricing, demographic data for catchment area analysis, site analysis, branch network planning, drive time information, site performance modelling, and sales territory planning.

Catalist maintains complete databases in Austria, Belgium, France, Germany, Italy, Luxembourg, Netherlands, Norway, Portugal, Republic of Ireland, Spain, Switzerland and the UK. In addition, sample databases are completed with full surveys planned or underway in China, Hungary, India, Japan, Malaysia, Nigeria and Singapore. Future priority countries include Bulgaria, Canada, Czech Republic, Denmark, Estonia, Finland, Latvia, Lithuania, Poland, Russia, Slovakia, Sweden and the USA.

For more information about Catalist go to www.catalist.com.

About Experian Business Strategies

Experian’s Business Strategies division provides an unrivalled understanding of consumers, markets and economies in the UK and around the world, past, present and future. The business is a market leader in consumer profiling and market segmentation, economic forecasting and public policy research, supporting businesses, policy makers and investors in making tactical and strategic decisions. As part of the Experian group, Business Strategies has access to a wealth of research data and innovative software solutions.

Experian’s Business Strategies business has wholly-owned operations in eight countries: UK, France, Netherlands, Spain, Norway, Sweden, Finland and Hong Kong – China. This is supplemented by franchise operations in eight other markets – Germany, Czech Republic, Ireland, Greece, USA, Japan, Australia and New Zealand. It also owns the Future Foundation, a London-based international strategic marketing consultancy.

For more information about Experian Business Strategies go to www.business-strategies.co.uk.

About Experian

Experian is the global leader in providing value-added information solutions to organisations and consumers. It has an unrivalled understanding of individuals, markets and economies around the world.

Experian provides information, analytics, decision-making solutions and processing services. It assists organisations understand their markets and customers and helps them find, develop and manage profitable customer relationships to make their businesses more profitable.

Experian promotes greater financial health and opportunity among consumers by enabling them to understand, manage, protect their personal information, helping them control financial aspects of key life events and make the most advantageous financial decisions.

Experian works with more than 50,000 clients across diverse industries, including financial services, telecommunications, healthcare, insurance, retail and catalogue, automotive, manufacturing, leisure, utilities, e-commerce, property and government. A subsidiary of GUS plc with headquarters in Nottingham, UK, and Costa Mesa, California, Experian’s 12,000 people in 31 countries support clients in more than 60 countries. Annual sales are in excess of £1.4 billion.

For more information, visit the company’s website on www.experian.com.

The word ‘Experian’ is a registered trademark in the EU and other countries and is owned by Experian Ltd and/or its associated companies.