New content focuses on the significance of engaging external breach response partners such as cyber insurers, as well as content surrounding the impact of international breaches

Costa Mesa, Calif., September 12, 2016 — Companies are establishing response plans more than ever before, and senior leadership is also becoming more involved in data breach preparedness, according to Experian Data Breach Resolution’s 2015 data breach preparedness study. Despite this increased awareness and preparedness, however, many companies are forgetting the vital step of regularly reviewing and updating their strategy once their initial plan is established.

To make sure companies are prepared with well-rounded, updated plans, Experian’s annual Data Breach Response Guide has been refreshed to focus on the importance of regularly updating a response plan. In addition, this year’s guide includes new content regarding the importance of looking outside of one’s own organization when creating a response plan and engaging essential external partners that can offer specific expertise in the face of a breach.

“Response plans are not documents that should be created and then forgotten about until they’re actually needed during a breach,” said Michael Bruemmer, vice president at Experian Data Breach Resolution. “A response plan should be a living, breathing document that is practiced and improved upon regularly, not only as the company itself changes, but as the business environment and outside threats, such as ransomware, evolve.”

The complimentary guide can be downloaded at http://bit.ly/2c4kvZy.

The guide’s new content includes a more in-depth section on selecting external partners, such as cyber insurers, and legal partners. The guide also includes a section on global breaches, as the new UK regulations have made this subject top of mind for many international companies. Organizations that have not yet developed a plan will benefit from content addressing the notification process and the public relations component of a breach response.

For additional data breach resources, including webinars, white papers and videos, visit http://www.experian.com/databreach. Read the Experian Data Breach Resolution blog at http://www.experian.com/blogs/data-breach/.

Contacts:
Jocelyn Kemly
Edelman
1 206 664 8616
jocelyn.kemly@edelman.com

Sandra A. Bernardo, APR
Experian Data Breach Resolution
1 949 567 3676
sandra.bernardo@experianinteractive.com

About Experian Data Breach Resolution
Experian Data Breach Resolution, powered by the nation’s largest credit bureau, is a leader in helping businesses prepare for a data breach and mitigate consumer risk following breach incidents. With more than a decade of experience, Experian Data Breach Resolution has successfully serviced some of the largest and highest-profile data breaches in history. The group offers swift and effective incident management, notification, call center support and fraud resolution services while serving millions of affected consumers with proven credit and identity theft protection products. Experian Data Breach Resolution is active with the International Association of Privacy Professionals, NetDiligence, Advisen and the Ponemon Institute RIM Council and is a founding member of the Medical Identity Fraud Alliance. For more information, visit http://www.experian.com/databreach and follow us on Twitter @Experian_DBR.

About Experian
We are the leading global information services company, providing data and analytical tools to our clients around the world. We help businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. We also help people to check their credit report and credit score and protect against identity theft. In 2015, we were named one of the “World’s Most Innovative Companies” by Forbes magazine.

We employ approximately 17,000 people in 37 countries and our corporate headquarters are in Dublin, Ireland, with operational headquarters in Nottingham, UK; California, US; and São Paulo, Brazil.

Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended March 31, 2016, was US$4.6 billion.

To find out more about our company, please visit http://www.experianplc.com or watch our documentary, “Inside Experian.”

Experian and the Experian marks used herein are trademarks or registered trademarks of Experian Information Solutions, Inc. Other product and company names mentioned herein are the property of their respective owners.

Top